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CDN Food Focus Project
In the first 10 months Canadian Food Focus has reached 2.5 million consumers with over 500,000 likes ,shares and comments. We have also seen over 60,000 Canadians visiting our www.canadianfoodfocus.org mostly from urban areas. Our videos have also seen over 70,000 1 minute views!
Canadian Food Focus has received the Healthy Eating and Resource Management Award from the Regina Home Economics for Living Project through the Canadian Home Economics Foundation! The award goes to programs that provide educational information to individuals and groups in the home economics areas of healthy eating and household management.
We are so excited about the response to the Canadian Food Focus project! We launched the website and social media in March 2019 and in the first 6 months we have reached over 1.5 million Canadians mostly in urban areas. We have also had over 40,000 website visits that last on average over 2 minutes. We have also had over 100,000 likes, shares and comments through our social media platforms.
BlueSky Ideas is so thrilled to be working with award-winning communicator and passionate farm advocate, Andrew Campbell to create short videos based on his Dinner Starts Here farm interview series on YouTube.
We love the bright inviting nature of the display and postcards we just helped develop for Canadian Food Focus! The resources have been a flexible tool that works for many different events we attend.
As you all know we are so excited to be managing the Canadian Food Focus program. It really feels like a project we have been training for our whole lives and brings together our passion for celebrating farming and the food grown and raised in Canada! It has also been an opportunity to dig a little further and write about those farm to fork topics. Here are a few articles written for the new Canadian Food Focus Website.
Samples of Recipe Round Up articles written for the Canadian Food Focus website. One of the fun parts of this project was partnering with other farm groups to feature their recipes that feature Canadian ingredients.
This is a banner display and handouts we we developed for Canadian Food Focus. Love the bright cheery colors and working hands we weaved into this promotion! We also used these visuals in Facebook advertising and for the launch of this new brand. #everythinggrows
We are so excited about this new project - Canadian Food Focus. Our team has been part of the initial branding and then conceptualized the website and social media rollout. We now mangae the website and social media platforms. We launched the website on March 20th - the first day of Spring. Check out the website and Instagram, Facebook, Twitter, YouTube and Pinterest pages.
Here is a sneak peak of one of our newest projects - a consumer website and social media platform focused on telling Canadian food & farm stories, exploring how #everythinggrows, sharing recipes & advice to help consumers make confident food choices. We are so excited to be working on this with Farm & Food Care SK.
