Viewing entries tagged
CanolaInfo

Recipe Testing for a Mexican Cookbook

This past week our client, CanolaInfo, launched a cookbook published by Larousse Mexico called “Take Care of Your Heart: Recipes with Canola Oil.” Chef Guadalupe Garcia de Leon del Paso developed all of the recipes. Our small part of this project was testing, formatting and nutritional analysis of all of the recipes. We also oversaw the translation of the recipes into Spanish. Talk about a yummy job! The cookbook will be sold in major bookstores nationwide in Mexico and on Larousse.mx as of early March. Congratulations to all of the CanolaInfo Team especially Chef Guadalupe! It is always a pleasure to work with you!

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CanolaInfo Korea Microsite

Working with client the Canola Council of Canada on translation, photography, recipes, content management and overall design of microsite. This also includes updates on special projects such as Facebook campaigns or other promotions in Korea.

CanolaInfo China Microsite

Working with client the Canola Council of Canada and Allison + Partners (China) on translation, photography, recipes, content management and overall design of microsite.

CanolaInfo French Microsite

Working with client Canola Council of Canada and translator Novasim Consultants Inc. (Rosemarie Repa Fortier). Work includes design, photography, recipes, content managment and monthly updates to home page.

CanolaInfo Spanish Microsite

Working with client the Canola Council of Canada and translator services ROX United (US),  Salud Consulting, Inc (US), and PR People (Mexico). Work includes design, recipes, content management, bi-monthly updates to home page with rotating features and SCO's, updating quarterly marketing campaigns. This microsite is used in both Spanish (US) and Spanish (Mexico) markets.

CanolaInfo Website

Managing overall project for client the Canola Council of Canada and working with other firms Quadrant Newmedia (Saskatchewan), Arxus (Saskatchewan), DesignScout (Chicago, IL), and Ketchum (San Francisco, CA). This includes content management, recipe database management, design, photography, daily to monthly regular updates, social media management, and quarterly campaign update management.